Page 26 - TICA ANNUAL REPORT 2023
P. 26

Marketing



                                    CoMMittee rePort









                                            about the Marketing Committee

                                            The Marketing Committee is responsible for developing various
                                            activities that help promote members in the association, as well as
                                            destinations within the country, to both local and overseas buyers.
                                            Examples of these activities include trade show and road show
                                            participation and co-ordination and organising familiarisation trips
                                            (fam trip).

                                            The committee also organises table top sales activities, and takes care
                                            of the association’s website development and management.

                                            As highlighted in this section, the Marketing Committe is proud to
                           Chairperson      announce significant growth in 2023, with the delivery of more

                      Punnaporn Wongjunpen  marketing-related activities in recent years.
                        Co-Chairperson
                         Bert Chamrernnusit
                          Juthamas Carranco  1. tiCa destination uPdate (tdu) Chiang rai
                    Committee Members       •  Date: 13 – 15 July 2023
                         Benjawan Wisootsat  •  Delegates : 23 participants (12 DMCs & TCEB, TG, and TICA)
                         la-iad Bungsrithong

                        Naruemon Putchakarn  •  Official DMC: Journey to Asia
                        Nooch Homrossukhon   •  Evaluation result: 95.00%
                              Panittha Buri
                         Pipat Pattananusorn
                             Ravi Ganglani
                            sammy Carolus   2. Business MatChing and tiCa MeMBershiP
                        supachai Punja-apisith  QuarterLY LuCheon
                          supanich Thiansing
                      sureeporn Piromnipanant
                         sutthiporn Fongmool   This marks the inaugural Business Matching event organised by
                          Voravarn samkasat   TICA in conjunction with the TICA Membership Quarterly luncheon.
                                            Buyers from TICA members in categories of DMC, EMC, PCO, and
                                             Advisor  PEO were invited to attend this session. TICA has initiated
                     Prachoom Tantiprasertsuk
                                            registration for hotel members and convention centers to participate
                                            as sellers, with a registration fee set at Baht 3,500 per person.

                                            •   Date: 21 September 2023
                                            •  Time: 09:00 AM – 15:00 PM
                                            •  Venue: SO/Bangkok
                                            •  Buyers: 24 DMCs/EMCs/PCOs/PEOs
                                            •  Sellers: 28 Hotels
                                            •  Buyer Evaluation result: 89.4 %
                                            •  Seller Evaluation result: 91.4 %




















          26                                               THAIlAND INCENTIVE AND CONVENTION AssOCIATION (TICA)
   21   22   23   24   25   26   27   28   29   30   31